The Future Is Here is conducting some work for workplace platform Catapult.
In order to do so, we're following a simple 4-step model (if you're eagle-eyed, you may notice it's similarities to IDEO's model):
- Problem definition
- Search & discovery
Each of these stages includes divergent and convergent questioning and thinking.
We're beginning — as Edward Bernays does for his communication campaigns; see our post on Bernays' methods here — with research.
Here's one starter question: how are low-skilled and temp workers portrayed in the media?
Here's some places they appear:
- On Sky TV
- Rostered On
- Web series
- Comedy (ish)
- Mr Selfridge
- Mary Portas
- Channel 4 — very funny.
- The Job Centre
- Fly-on-the-wall documentary
- The Office
- where Ryan the temp is often just called "Temp".
- The Temp Life
- A web series that, to be honest, is pretty awful. There's some of that here: